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After appearing on Shark Tank, Mother Beverage made a deal with Rohan Oza for $400,000 for 25% equity. They rebranded to Poppi, dropped plans for their own bottling plant, and instead scaled using co-packers. Poppi then expanded rapidly—by 2020 it was available in over 2,000 stores (Walmart, Whole Foods, etc.), and later moved into 20,000 stores. They raised another $25 million in Series B funding and shifted to a direct-store delivery model. With pricing around $2.99 per bottle and strong unit
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Es importante recordar que Rohan Oza probablemente terminó siendo dueño de menos de ese 25% estipulado. 😬 ¿Por qué? 👇 Pues en cada ronda de inversión que hacen las empresas se emiten nuevas acciones, o en términos coloquiales, se agranda el pastel. 🎂 Eso significa que a cada accionista le queda un cachito más pequeño del total, o en términos formales, se diluye su participación. 📉 Pero aunque Rohan solo fuera dueño del 5% de Poppi post-dilución, eso significaría que con la venta a PepsiCo po
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