RESTON, Va., July 10, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that the U.S. Joint Industry ...
ComScore today announced that it is the first company to be granted certification by ABC to JICWEBS Principles for video viewability measurement in validated Campaign Essentials (vCE). This ...
Comscore, Inc. announced that the U.S. Joint Industry Committee has expanded its certification for Comscore’s national TV measurement solution to include Personified Demographics, enhancing its ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 1 hour 57 min ago By Erika Wheless - 2 hours 23 min ago By Tim Nudd - 5 hours 33 min ago By Erika Wheless - 6 hours ...
A group backed by many of the entertainment sector’s biggest traditional TV companies said it would back audience-measurement tools from Comscore and VideoAmp for use in national ad deals, the latest ...
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: FreeWheel Council for Premium Video expands into Europe; comScore receives ABC ...
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