NORWALK -- Xerox Corp. unveiled a brand transformation and accompanying new logo Monday intended to scuttle its old image as a photocopier manufacturer and highlight its software, color printers and ...
STILL think copier when you hear the name Xerox? The company knows that you do. And it is sick of it. After all, Xerox doesn’t even make standalone copiers anymore. These days, Xerox gets most of its ...
NORWALK, CT—Jan. 07, 2008—Xerox Corp. (NYSE: XRX) today unveiled the most sweeping transformation of its corporate identity in the company’s history. The new brand is designed to reflect today’s Xerox ...
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