Apple has announced a new immersive content experience for the Apple Vision Pro in the form of a Metallica concert, which will be available on March 14. With high-resolution 180-degree video from the ...

Since last summer, Lowe’s has leveraged Apple Vision Pro in select home improvement stores to give customers an immersive viewing experience. Over the weekend, Lowe’s expanded the Apple Vision Pro ...

Apple Inc. (NASDAQ:AAPL) is adding some heavy metal firepower to its Vision Pro headset — but will a virtual concert featuring Metallica be enough to spark new interest in the struggling $3,499 device ...

A new “Apple Immersive concert experience” is coming to Apple Vision Pro users. On Friday, Apple will release “Metallica,” featuring 180-degree Immersive Video footage shot in Mexico City as part of ...

Following the launch of the Vision Pro headset last year, Lowe's hardware stores began offering an in-store Apple Vision Pro experience to try out its 3D "Style Studio" app and experience for kitchen ...

Forbes contributors publish independent expert analyses and insights. Anshel Sag is an industry analyst covering XR, 5G, mobile and PCs. I have been using the Apple Vision Pro AR headset since it ...

Apple has launched a new immersive experience for the Apple Vision Pro, taking viewers to the flight deck of a US carrier, and flying alongside its pilots. Just days after it was reported that there ...

BOSS has teamed up with the Aston Martin Aramco Formula One Team to launch an immersive fan experience that might just change how people engage with motorsport. Powered by Apple’s Vision Pro headset, ...

Various reports claim that Apple has massive developments for the Vision Pro lineup. First, it has been reported that the Vision Pro 2 is on the way from the Cupertino-based tech giant, which is ...