Threads widens lead over Musk’s X—Zuckerberg’s platform adds millions

Threads first surpassed X in terms of daily active users on mobile devices worldwide in September, according to Similarweb.
Analytics Insight

Threads Records Higher Daily Active Users on Mobile Than X in Early January

Meta’s Threads started 2026 ahead of Elon Musk’s X in worldwide mobile usage, according to market intelligence firm ...
TechCrunch

Threads takes on X with new communities feature

Instagram Threads, Meta’s X rival that now has over 400 million monthly active users, is officially launching a new feature that could redefine how its app is used: Communities. On Thursday, Meta said ...
Cryptopolitan on MSN

X dangles $1M creator bounty as it trails Meta’s Threads

X announced a $1 million bounty for the top long-form article by U.S.-based creators as competition with Threads heats up.
Analytics Insight

Meta’s Threads Gains Momentum While X Faces Declining Engagement and Ad Pressure

Meta’s Threads has surpassed X in total active users as of January 2026, marking a major shift in the competitive landscape ...
Forbes

Threads Finally Passes X—Zuckerberg’s 2-Year-Old Platform Passes Musk’s In Daily Users

Threads, Meta’s text-based social media platform that sought to capitalize on user frustration with the Elon Musk-owned X, overtook its competitor in daily active users on mobile devices worldwide for ...
Forbes

Threads Passes X In Key Monthly Metric For First Time In Zuckerberg Vs. Musk Battle

Threads, Meta’s text-based social media platform that launched in 2023 as a challenger to the Elon Musk-owned X, for the first time beat X in global daily active mobile users for the month of October, ...
9to5Mac

Threads crosses 400M monthly active users as it gains on X

Following a recent series of welcome updates as Threads turned two, Meta CEO Mark Zuckerberg announced today that his X competitor crossed 400 million monthly active users (MAUs), a 50 million boost ...
TechCrunch

Threads is testing a feature that lets you follow the same creators you follow on X

Meta is starting to test a new feature in Threads that lets users follow the same creators they follow on X, the company confirmed to TechCrunch. “We’re currently testing a way for you to find and ...
SlashGear

Threads Vs. Bluesky: Which Is The Best Alternative To X/Twitter?

For a long time, if you were looking for a "real time" social media app to use to keep up with news stories and major pop culture events as they happen, there was only one choice: X, the platform ...
Mashable

Who is actually using Threads?

This month, Threads announced that it reached 400 million monthly active users — nearly as many as X (née Twitter). That’s almost half a billion people. Meanwhile, Big Bang Theory delivered ...
PC World

Bluesky vs. Threads: Which X alternative is right for you?

Since deciding to stop using X (it’s no longer the Twitter I knew and loved for a long time), I’ve been testing out various alternatives. And for me, there are two clear front-runners: Bluesky and ...