Do you know the difference between tangible vs. intangible benefits? Measuring the results of your company’s output can be of ...

There is a framework in sales that considers the potential benefits of an offering based on two dimensions: tangible vs. intangible and direct vs. indirect (TIDI). When making purchasing decisions, ...

Understand the differences between tangible and intangible costs in business, including definitions, examples, and impacts on operations and decision-making.

As nonprofit leaders, changing the calendar year signals one of the most critical periods in our work: annual reporting on impact and new year goal setting. It's a time when we compile the results of ...

We all know that from a marketing perspective, financial services fall within the category of intangibles. According to Webster, an intangible is something that is “incapable of being touched.” That's ...