The business world is highly competitive because many companies offer similar products and services. Businesses often wonder how to gain a competitive advantage. The answer lies in leveraging data and ...

Using data to make business decisions is no longer a luxury; it’s an expectation. For companies looking to grow and gain a ...

In every community, multiple businesses and business types vie for prominence within a limited geographic radius. As such, when it comes to online visibility and local SEO, competitor analysis isn’t ...

A competitive niche is sometimes a good source of moat for smaller businesses. To assess niche-market moat, investor may want to examine the company's ROIC as well as why larger-scale players cannot ...