The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

NEW YORK, Oct. 3, 2017 /PRNewswire/ -- Gamut, a solutions-based digital advertising organization from Cox Media Group, today announced the introduction of Real Delivery, a pledge that brands and ...

Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...

At its core, programmatic marketing is about automation and precision. It involves the use of software platforms, known as demand-side platforms (DSPs) for advertisers and supply-side platforms (SSPs) ...

It’s a programmatic world, after all. And proving it (or re-confirming that, more like it), is eMarketer’s 2015 Programmatic Advertising report. According to its data, programmatic video will account ...

Today (January 28th, 2025), Brazilian media company, helloo, has announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH) supply-side platform, to bring programmatic DOOH ...

NO-HEADQUARTERS/REDWOOD CITY, Calif., Nov. 05, 2024 (GLOBE NEWSWIRE) -- SoundCloud, the artist-first platform that empowers artists and fans to connect and share through music, and PubMatic, an ...

In a survey of 225 senior level marketers, the majority said they were only somewhat or “not at all familiar” with the concept of programmatic trading, while three quarters of respondents admitted ...

Liz Morrell is a freelance business journalist and content creator with more than 20 years writing experience, including 15 in retail and associated sectors. She is a regular contributor to ...