In The Marketing Plan Handbook, author Robert W. Bly explains how you can develop big-picture marketing plans for pennies on the dollar with his 12-step marketing plan. In this edited excerpt, Bly ...

If you’re a founder that’s living the pitch life, you know how hard it can be to persuade a stranger to hand over a large sum of money and a little bit of their time. It’s a daunting process that is ...

Fundraising from Limited Partners (LPs) is one of the biggest challenges for emerging venture fund managers to succeed. In my previous post on fundraising strategies, I have drawn from B2B marketing & ...

I love watching infomercials! There, I said it. I just love them. Really! I find it fascinating how infomercials can make normal, everyday products like kitchen knives, blenders and vacuums seem like ...

Ditch it! It sounds like an old-fashioned resume objective which was focused on your needs and wants instead of what the employer needed and wanted. By the way, ditch the old objective too and replace ...