That’s just one of the questions we asked Nielsen Audio Managing Director Brad Kelly in his May 22 Radio Ink cover story interview. A lot of industry revenue, and a lot of industry jobs, ride on the ...
Columbia, MD – Mar 1, 2010 – Arbitron met or exceeded all of its sample size metrics across the 33 PPM currency markets in the January 2010 Portable People Meter (PPM) survey. The average Designated ...
Nielsen will increase the size of its Portable People Meter panel. It said the move will help improve accuracy and quality of audience measurements. Nielsen has already been in industry news headlines ...