The delivery experience is more than logistics. In fact, it’s the last, and possibly the most important, customer touchpoint.

Forbes contributors publish independent expert analyses and insights. Serenity Gibbons is a business consultant who covers entrepreneurs. This article is more than 7 years old. Every entrepreneur ...

We all know how important making a good first impression can be. Whether you’re making a sale to a customer, or pitching an idea to a prospective investor, or meeting a new colleague for the first ...

Be ready to think fast. What someone thinks of you is often set within the first seven seconds of meeting them. We can’t control whether or not other people like us, no matter how kind and considerate ...

I tend to be fairly introverted when meeting people for the first time, especially in large group settings. I often get nervous or anxious when first arriving to a party or industry event, ...

Business owners often spend a great deal of time and resources on keeping their existing clients, by cultivating good relationships and maintaining a high standard of customer service. Consistently ...

For years and years you've been warned: First impressions are lasting. "I wish I could take some of the pressure off people when it comes to making first impressions, but the reality is that they are ...

Everyone can make snap judgments, especially when meeting someone new. In less than one-tenth of a second of seeing someone for the first time, our brain processes information about the person’s ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...