Ever wish you could breathe easier and sustain more intensity mid-workout? You may have overheard the term "VO2 max" at the ...

Women's Health may earn commission from the links on this page, but we only feature products we believe in. Why Trust Us? If you’ve ever been posted up at the squat rack, wondering how heavy you can ...

Performance Max is a versatile campaign, but understanding the nuances and adapting it to the account you’re working on can be the difference between investing budget and burning it. One significant ...

Maybe your smartwatch has been telling you your VO2 max for a while now, but you’re not sure how accurate it is. Or maybe you’ve recently been targeted by social media ads for fancy running labs ...

Performance Max campaigns have become incredibly popular among PPC advertisers due to their automation and simplicity. However, one consistent pain point has been the lack of visibility into search ...

In the beginning, there was only Search. Then Google said, “Let there be Shopping.” And so began the golden age of search advertising. Fast forward, and machines now perform the more granular and ...