Google is getting ready to test a new "IP Protection" feature for the Chrome browser that enhances users' privacy by masking their IP addresses using proxy servers. Recognizing the potential misuse of ...

Different sources say that your IP address is a ranking signal used by Google. But how true are these claims? Read on and learn if an IP address can help or harm your rankings in search. Does the IP ...

Major changes are coming to Google Analytics as the company navigates higher consumer privacy standards and increasingly complex international privacy laws. For one, Universal Analytics (UA), the ...

It’s not exactly a VPN, and it will only work with Google-owned domains to start, but it could offer users more ways to hide their activity online. Reading time 2 minutes If you’re on the internet ...

Google Meet might not be as ubiquitous as Zoom but, for many people, it’s the only way they get to see and speak to their colleagues face-to-face. Now Google has announced that new IP range tools will ...

Google updated their Googlebot and crawler documentation to add a range of IPs for bots triggered by users of Google products. The names of the feeds switched which is important for publishers who are ...