A key Google partner is starting to display home listing details directly in search results, prompting some industry experts and analysts to question what impact the feature could have on the traffic ...

Google is turning your inbox into its next AI test bed, and the experiment is called CC. Instead of another chatbot window, ...

The days of confusing drafts and experiments in Google Ads are over. Google launched a much-needed update to this testing feature in the online interface, and the new experience is a welcome change to ...

Google conducted an experiment with AI-enabled real estate brokerage HouseCanary to display home listings in sponsored search results.

For years, Google dominated search with little opposition. The format faced little disruption, always a bunch of blue links. And the company’s multi-billion dollar deals with Apple cemented its lead.

The latest experiment, "Tailor your feed," lets you tell Google Discover the types of content you want to see more or less of.

Google has already admitted that video platforms like TikTok and Instagram are eating into its core Search product, especially among younger Gen Z users. Now it aims to make searching video a bigger ...

Google is rolling out a new Google Ads experiments page that promises to "help you create, manage, and optimize your experiments in one place." There is a new summary page for your experiments and a ...

In the last Search Off The Record podcast, Gary Illyes from the Google Search team said that sometimes issues can arise within the Google Search results due to two experiments that conflict with each ...