Opinions expressed by Entrepreneur contributors are their own. As a retailer, you’re always looking for new and innovative ways to attract customers and increase sales. One method that has gained ...

Did you know TNW Conference has a track fully dedicated to exploring how technology will shape the ever-evolving marketing landscape this year? Check out the full ‘Rebrand‘ program here. Geofencing — ...

GeoFencing is not a new concept. However, its applications in the legal realm, especially for personal injury lawyers, are groundbreaking. Opinions expressed by Digital Journal contributors are their ...

McDonald’s implemented geofencing technology on its mobile app last week, allowing employees to start prepping curbside and dine-in mobile orders when customers are close to the restaurant, the chain ...

The retailer can better understand why customers did not purchase an item after an in-store visit and then share those ...