Sales can be very difficult if you don't tie your messaging to your specific target audience and use a variety of sales techniques. In an attempt to improve sales, small-business owners often turn to ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Business.com earns commissions from some listed providers. Editorial Guidelines.

Cross-selling is an art, really. Three-in-four sales professionals claim that cross-selling accounts for 30% of their revenue. Accounting firms have untapped potential in their existing client base ...