In a dense market like the snack bar category, brands are challenged with distinguishing themselves through ingredients, nutrition, marketing and packaging. For Amanda Ament, CEO of Simple Bars, ...
Across Europe, people are rethinking what makes food worth buying. Shoppers are scrutinising ingredient lists more closely, looking for simple, recognisable components and fewer additives. At the same ...
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Why "clean eating" became so confusing
Walk into any grocery store, and you'll see product labels proudly declaring what they don't contain: no artificial flavors, no GMOs, no preservatives. Clean eating promised something simple: eat real ...
As consumer needs continue to evolve, manufacturers are pushing the boundaries of product development that both satisfy consumers and maximize business revenue. And, as consumers place an increasing ...
KANSAS CITY — Inflation appears to be a headwind for clean label products. Forty-eight percent of respondents in a 2023 survey of US and Canadian consumers from Innova Markets, Insights, Arnhem, The ...
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