Data analytics has never lacked for coordinates. Filling a spreadsheet with lead scoring algorithms, customer retention costs or predictive conversion metrics is second nature for most B2B marketers.

RESTON, Va., Feb. 21, 2025 (GLOBE NEWSWIRE) -- SADA, An Insight company, a leading services and solutions Google Cloud consultancy driving transformative change for its customers, has received five ...

SAP AG is teaming up with Google to bring together business analytics software and location-based data capabilities to help users make better business decisions. The two companies announced the ...

RedZone Maps’ New Proprietary Technology Aims to Disrupt Industry Standards, Integrating Social Listening, Real-Time Crime Data, Big Data and Artificial Intelligence MIAMI & NEW YORK–(BUSINESS ...

Lehi, Utah, Feb. 15, 2023 (GLOBE NEWSWIRE) -- Verisk’s Respond MAP, an interactive weather and analytics platform, has been named a winner in the 2023 BIG Innovation Awards presented by the Business ...

Google acquired Urban Engines, which will become part of the Google Maps team. Urban Engines has a technology called “urban OS” that the company describes as an intelligent software overlay for the ...

A new collaboration between Google Inc. and SAP AG aims to meld the worlds of business analytics and geolocation technologies to help put the visualization of business data on the map. On Tuesday, the ...

Funding round led by MKB with substantial contribution from the Microsoft Climate Innovation Fund highlights the power of data and analytics in lifting solar energy ROI. BOSTON--(BUSINESS ...

Google took the wrapper off Analytics today. It is a rebranding of their Urchin acquisition from earlier this year. It works in much the same way as MeasureMap ...