BUFFALO, N.Y. — Buffalo-based New Era Cap is getting ready to celebrate something you probably own a few of, if you're a cap lover or a sports fan. The brand's iconic 59FIFTY style turns 70 years old ...

BUFFALO, N.Y. (WIVB) — New Era made its first fitted baseball cap in the early 1930s. In 1954, the cap was redesigned to be more of a uniform piece for the sport. Now, 69 years later, they are ...

Fear of God reconnected with New Era. Earlier this week, the Jerry Lorenzo-founded brand unveiled a small batch of 59Fifty fitted caps made in collaboration with the sportswear powerhouse. The ...

Celebrating the 70th anniversary of its signature cap, New Era has unveiled The 59FIFTY Story, a documentary charting the famed silhouette’s journey from standardized baseball uniform to cultural ...

Kid Cudi had a few signature style staples during the first leg of his career — rocking skinny jeans, layering his leather moto jacket with a hoodie and helping jumpstart the hipster frames trend ...